Pollfish is a startup that aims to change the way mobile surveys are conducted! Think of it as an ad service but with surveys. With Pollfish you can have global insights anywhere, anytime, real-time by targeting the elusive mobile user constantly on the go. Delivering surveys through Android and iOS SDK’s that can be installed on your existing apps, survey creators can then target demographics and user details for the information they desire. While researchers only pay per completed survey.
Pollfish builds its distribution, following the successful mobile ads model, by partnering with mobile app developers who integrate Pollfish SDK into their apps in order to gain extra revenue. Pollfish surveys are rendered through mobile apps as an overlay in an appealing native mobile UI and deliver 10-20x more revenue to mobile app developers than classic ad platforms. Users respond to surveys in order to gain access into a draw for a prize, providing the incentive to respond and enable the revenue model.
“At Pollfish we have a one-stop solution for anyone that has questions and needs some answers! In addition, the platform provides survey logic features during survey creation such as shuffling and branching, enabling this way the creation of quality surveys.” Says Andreas Vourkos, co-founder at PollFish.
While a unique alternative to the traditional ad network methods to gain revenue, a minimum $0.30 per completed survey can be realized. Currently the service only has a few researchers implementing surveys, but if that number grows the network can be an incredible pool of information and a unique alternative to traditional ad revenue.