New Startups

Take Your Start Up To The Next Level

  • The Latest
  • Categories
    • Staff Picks
    • Entrepreneurship Tips
    • Startup Reviews
    • Income Ideas
    • Funding
    • All Articles
      • Articles by Month
  • Startup Jobs
    • Startup Employment Tips
  • Funding Your Startup
  • Startup Mentoring
  • Promote Your Startup
  • Write For Us

Sometimes digital marketing isn’t the best answer

December 31, 2013 by New-Startups Team

Last Updated on December 31, 2013 by New-Startups Team

French agency TBWA France set out on a marketing campaign to build awareness for the Action Contra la Faim, which is an NGO that stands for Action Against Hunger. While their vehicle for marketing may not seem creative and unique, apparently it worked overwhelmingly that blogs across the world have begun to spread the news of the endeavor.

action against hunger petition

action against hunger

A line of billboards stretch across the walls of a metro station in Paris depicting the dangers volunteers encounter regularly when providing assistance in war zones. At the end of the images is a open petition board for subway riders to sign in support of these forgotten volunteers.

In a digital age where building crowd support is more easily attained through the web and a larger audience, the agency took a courageous route of using a more analog method. And they’ve succeeded wildly with international exposure and user interaction with their installation.

Filed Under: Startup Reviews

Want some lifetime deals for less than 50 USD?


These deals are going away, don’t lose them!

Recent Reviews & News!

  • Architectural Entrepreneurship: 6 Innovative Startup Ideas
  • Lets Meet Startup: PHP Secure
  • Lets Meet Startup: DOT
  • Sustainability in Business: Navigating the Triple Bottom Line
  • SEO Strategies for Your New Startup
  • How to Keep Your Office Space Clean, Pleasant, and Welcoming
  • Lets Meet Startup: Well Me Right

Menu

  • Home
  • About
  • The Latest
  • Startup Jobs
  • Terms Of Service
  • Privacy Policy

Write for Us

Write For Us

Latest Posts

  • Architectural Entrepreneurship: 6 Innovative Startup Ideas
  • Lets Meet Startup: PHP Secure
  • Lets Meet Startup: DOT
  • Sustainability in Business: Navigating the Triple Bottom Line
  • SEO Strategies for Your New Startup

Copyright © 2023 · News Pro Theme on Genesis Framework · WordPress · Log in