In order to land in the 10% of startups that actually succeed, new businesses, from the conception of a business plan, to the building of a customer base, need capital funding to become profitable ventures in the long-term. When considering funding options, startups will soon realize that cash can be found with angels, venture capital, […]
Conscious Consumers: Why You Need Them and How To Get Them on Your Side
Is the number of conscious consumers growing? On the whole, consumers will weigh up the price of a product or service to its relative value and make a purchasing decision based on the outcome. Businesses strive to stay competitive and provide value to their customers to retain them. It’s this basic premise that underpins consumerism. […]
Rules to Follow to Find Investment Capital in a Recession
All startups and SMEs across industries need cash to lift their businesses into the exclusive sphere of successful companies. Finding investment capital to fund a startup business or grow a small enterprise can lead an entrepreneur in many different directions. A leader may choose to invest all their savings in their business idea and slowly […]