Is the number of conscious consumers growing? On the whole, consumers will weigh up the price of a product or service to its relative value and make a purchasing decision based on the outcome. Businesses strive to stay competitive and provide value to their customers to retain them. It’s this basic premise that underpins consumerism. […]
Archives for December 2020
4 Effective Ways to Realize the Power of Entertainment Marketing
Right now, the world we live in is full of digital noise. Digital communication and remote work have become the norm in society. Still, the importance of in-person communication holds immense value for a business. A recent study states, 90 percent of participants rated face to face meetings as essential for long term business relationships. […]